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2025: The Year of Cosmic Orange — From Hermès to Taylor Swift, the World Turns Tangerine
TREND / 2025-09-16
If there’s one color that defines 2025, it’s orange.
But not your cute juice-box orange—we’re talking about the futuristic, high-voltage Cosmic Orange. It might feel like the trend exploded overnight, but the signs were already there: Taylor Swift teased her 12th album under a glowing orange filter, and fans immediately picked up the “orange code.” Then Apple doubled down with the iPhone 17 Pro in Cosmic Orange, officially crowning it the color of the year. When both a global pop queen and a tech giant co-sign the same shade, you know it’s not just a trend—it’s a worldwide orange takeover.
Hermès: From blankets to lipsticks, the chicest code in orange
When it comes to orange, nobody owns it like Hermès. Their iconic orange box is already a luxury symbol. This year, the Hermès Ithaque jacquard wool and cashmere blanket in Terracotta/Tangerine brings orange into home living, while Rouge Hermès’s limited-edition Orange Flash lipstick feels like pocketing the sun—swipe it on and your aura instantly lights up.
Bottega Veneta: Crystal-studded heels—the spotlight of nightlife
If Hermès orange is about daytime elegance, Bottega Veneta’s take is nightlife spotlight. Their leather crystal-studded pumps in bold orange scream confidence. Step into a club in these, and you’re instantly the star. Bottega nails that fine line between wild and refined.
Roger Vivier: Buckled clutch—proof that orange can be subtle
Roger Vivier takes orange in a more refined direction. The ARANCIOCHIARO buckle clutch comes in a soft, glowing orange paired with the brand’s signature crystal buckle. It proves orange can be elegant, working perfectly for dinners and red carpets alike.
Eugenia Kim: A leather beret that turns you into a street-style star
Editor’s pick: the Carter leather beret by Eugenia Kim. This orange hat screams “Parisian rebel girl,” perfect with a trench or leather jacket. It’s bold without being loud—ideal for testing the orange waters while still making a street-style statement.
