A street-style star in its own right, être cécile is a super-cool, motif-loving label, based in London and in love with Paris. The brand is produced in Europe with showrooms in Paris, New York and the designers' home of London, where the brand was conceived. Driven by a long-standing desire to find core pieces that would rise up to the aesthetics of a chic wardrobe, être cécile was founded by Yasmin Sewell, Jemma Dyas and Kyle Robinson, who collectively aspired to create a unique ready-to-wear collective, taking inspiration from the cleanliness of French style.

The brand's heritage is based around ‘Cécile', an Irish-born artist living in 1960s Paris, with a love of animal prints and a creative flair for fashion. Designed for the true fashion girl, être cécile defines a new breed of contemporary brands, combining the ease and wear ability of casualwear, along with considered aesthetics that sit comfortably amongst designer pieces. Playing on its original identity as a luxury t-shirt label, the brand finds its voice in subtle injections of humor and lightheartedness, reflective of its true essence and approach.

Bursting at the seams with personality, être cécile’s Fall 2015 collection is your go-to for fun everyday essentials. Cool prints and quirky slogans don’t get any better than this super-cool collection. Team the French bulldog sweater with jeans and sneakers for an effortless weekend look, perfect for the modern girl and celebrities alike.

Seen on fashion bloggers like The Man Repeller’s Leandra Medine, Actress Keke Palmer and Jessica Alba along with the designers themselves, être cécile has a cult like following all over the world.